Q2 2024 Fitness & Weight Loss Apps Performance in the US

In the second quarter of 2024, the fitness and weight loss category saw a mix of performances among its leading applications on the unified platform. Sensor Tower’s data provides us with a snapshot of how these apps fared in terms of downloads and user engagement.

Mi Fitness (Xiaomi Wear) maintained a fairly stable user base with weekly active users hovering around 95K to 98K. Downloads showed a slight decline from 6K in the first week of April to around 4.9K by the end of June.

Strava: Run, Bike, Hike demonstrated resilience in its revenue, ranging from approximately $4K to $7K weekly, with a notable spike in early May. Downloads peaked at 5K in mid-April and settled around 4.1K by late June. The app's active users showed a steady trend, maintaining above 100K throughout the quarter.

Step Counter - Pedometer saw its downloads fluctuate between 2.6K and 3K for most of the quarter, with a noticeable dip to 1.9K in the last week of June. Weekly active users experienced an uptick until early June, reaching over 10K, but then declined to approximately 8.7K by the quarter's end.

Fastic: Food & Calorie Tracker had an interesting quarter with revenue showing a significant increase in May, peaking at over $3K. Downloads saw a remarkable surge in the same month, jumping from a few hundred to a high of nearly 6K. Active users followed a similar trend, starting at around 3.5K and reaching over 12K by mid-June.

Lastly, MyFitnessPal: Calorie Counter showed a consistent revenue pattern, with figures ranging from $2.1K to $3.2K. Downloads started at 2K and saw a gradual decrease to 1.6K by the end of the quarter. The app’s weekly active users remained stable, with slight fluctuations around 60K.

For more detailed insights and analysis, Sensor Tower’s comprehensive data offers an in-depth look at the performance of these top fitness and weight loss applications.